Below is my fantasy lineup for CRM Sessions to watch at Oracle Open World 2011. Anthony Lye and anything on Fusion CRM is a must see.
Monday, October 3, 2011
11:00 am – 12:00 pm Turn Customer Data into an Enterprise Asset with the Oracle Fusion Customer Hub
Haidong Song, Oracle; Martin Hossfeld, Church Pension Group - Moscone West Room 3016
12:30 pm – 1:30 pm CRM - How Technology Disruptions Catalyze Customer Relationships
Anthony Lye, Oracle - Moscone West Room 2002 / 2004
2:00 pm – 3:00 pm Oracle ATG Web Commerce Product Overview and Roadmap (18202)
Brian Collins, Oracle - Moscone West Room 2016
3:30 pm – 4:30 pm Connect with Customers and Your Social Network by Using Oracle Fusion CRM
Tara Roberts, Alicia Wu, Oracle - Moscone West Room 2010
5:00 pm – 6:00 pm Oracle CRM On Demand Product Strategy and Roadmap (18240)
Chris Haven, Jeff Lumsden, Oracle - Moscone West Room 2005
Tuesday, October 4, 2011
10:15 am – 11:15 am General Session: Oracle Applications
Steve Miranda, Oracle; Paco Aubrejuan, Oracle; Cliff Godwin, Oracle; Lyle Ekdahl, Oracle; Rick Jewell, Oracle; Chris Leone, Oracle; Anthony Lye, Oracle - Moscone Hall D
11:45 am – 12:45 pm Oracle's Industry CRM Strategy and Roadmap (18260)
Aaron Shidler, Michael Seback, Charles Knapp, Oracle - Moscone West Room 2010
1:15 pm – 2:15 pm Oracle Fusion CRM Overview, Strategy and Roadmap (18200)
Anthony Lye, Julie Adams, Oracle; Chris Howe, Green Mountain Coffee Roasters - Moscone West Room 3002/2004
3:30 pm – 4:30 pm Making Sales Reps more Effective and Efficient with Oracle Fusion CRM Sales
Wiebke Wiedemann, Rachel Scales, Oracle; Lynne Herbert, Green Mountain Coffee Roasters - Moscone West Room 3016
5:00 pm – 6:00 pm Optimize Sales Planning and Sales Performance with Oracle Fusion CRM (18211)
Francis Chang, Len Wolfenstein, Oracle - Moscone West Room 3016
Wednesday, October 5, 2011
10:15 am – 11:15 am Oracle Fusion Customer Relationship Management Customer Adoption and Experiences (18029)
Anthony Lye, Oracle; Martin Hossfeld, Church Pension Group; Chris Howe, Green Mountain Coffee Roasters; Kyle Lambert, AZZ; Alexandre Losson, Business & Decision - Moscone West Room 3002/3004
11:45 am – 12:45 pm Oracle Fusion CRM Marketing: Empower the Field to Generate and Convert Leads (18210)
Geeta Deodhar, Oracle; Gregor Bublitz - Moscone West Room 3014
1:15 pm – 2:15 pm Oracle Fusion CRM Extensibility: Enterprise Power, SaaS Simplicity (18215)
Peter Thorson, Oracle - Moscone West Room 3018
5:00 pm – 6:00 pm Oracle CRM On Demand Deployment Best Practices (18243)
Louis Peters, Oracle; Philip Philippides, Cognizant; Jennifer Fullerton, Claire Robert, Deckers - Moscone West Room 2005
Thursday, October 6, 2011
9:00 am – 10:00 am Oracle Fusion CRM Co-Existence with Existing Applications (18217)
Michael Haire, Oracle; Tim Blank, Cognizant Moscone West Room 3002/3004
10:30 am – 11:30 am Oracle Fusion CRM Implementation Answers to the Top 10 Questions (18213)
Rachel Scales, Oracle; Peter Shaw, Green Mountain Coffee Roasters; Andrew McGee, Australian Financial Group; Gregor Bublitz, EC4U; Philip Philippides, Cognizant - Moscone West Room 3002/3004
12:00 pm – 1:00 pm Fusion CRM: Meet the Experts
Scott Eggleston, Wiebke Wiedemann, Francis Chang, Geeta Deodhar, Sophia Broomfield, Haidong Song, Michael Haire, Sean Frogner, Vijay Rajkumar, Oracle - Moscone West 2nd Floor Apps Lounge
1:30 pm – 2:30 pm Drive User Adoption and Productivity Using CRM Within Microsoft Outlook
Brian Kelly, Oracle - Moscone West Room 2010
3:00 pm – 4:00 pm Maximize Return on CRM Investment with Oracle Customer Hub Applications and Oracle Data Quality (18280)
Narayana Machiraju, Oracle - Moscone West Room 2010